We talk a lot about sustainability and grassfed on this blog, so it’s great when we see news and research that shows American consumers are getting more enthusiastic about those topics and how Australian ranchers are meeting those expectations. A couple of studies have recently shown that Americans are now looking for grassfed as their most sought-after attribute in beef, ahead (albeit just slightly) of organic, local or natural. What’s more, folks have also developed a taste preference for grassfed, indicating that they thought grassfed beef was both healthier and tastier.
Beef from grass-fed animals is a source of omega-3 fatty acids, which are good for cardiovascular health. It also offers vitamins A and E as well as antioxidants. It’s also a lean meat, something that the latest dietary guidelines report confirmed is part of a healthy diet.
To get a taste for yourself, find it at your local grocery store, or just stop by your local Chipotle.